With a huge database of drivers, as soon as a user requests for car, their algorithms match a user with the most suitable driver within a 15 second window to the nearest driver. Uber stores and analyses data on every single trip the users take which is leveraged to predict the demand for cars, set the fares and allocate sufficient resources. Data science team at Uber also performs in-depth analysis of the public transport networks across different cities so that they can focus on cities that have poor transportation and make the best use of the data to enhance customer service experience.